After the busyness of Christmas and New Year’s Eve, it can be easy to accept that January is a quiet month and rest on your laurels. However, if you want 2018 to be your best and biggest year, you should use the next few weeks to give your pub a makeover.

Could your seating be improved?

Think about the layout of your pub, especially if you’ve not adjusted the seating for many years. Would another configuration work better? Would you benefit from having a couple of poseur tables and stools by your windows? They can make your pub always seem busy, drawing people in off the street.

If your chairs are ripped, consider replacing or recovering them. Outside seating mightn’t be a priority at this time of year typically, but if you have outdoor heaters, you should make the most of this space. Smokers in particular will appreciate having comfy seating to sit on while they chat.

Are you offering the whole package?

It’s vital that you keep your punters entertained when they come back in their droves following a ditched dry January. Give them the freedom to decide what music is played with a video jukebox, install a quiz machine and have a pool table or two. Hiring the equipment you need can cost less than you think, when you turn to Manco Automatics.

Pool tables can be a welcome addition to any pub or club as they allow groups of friends and family members to compete against each other, and you could arrange regular pool competitions too. Those playing will spend longer in your establishment, so are more likely to order extra drinks and food… which will keep your tills ringing.

Do your walls need a lick of paint?

It’s amazing the difference a coat or two of paint can make, whether you decide to stick with your current shade or opt for a different colour completely. You want to make a good first impression so make sure your entrance area is looking smart. Toilets shouldn’t be overlooked either. If they look dirty and uncared for, punters will find this off-putting and they may decide to go elsewhere.

For more tips on increasing your pub’s profits in 2018, click here >