We’re all familiar with pub pool tables, fruit machines and jukeboxes, but we sometimes find customers who are not so familiar with pull tab ticket machines and how they make a profit.

The concept behind a pull tab ticket machine is simple enough – for a price of 25p, 50p or £1, the player gets an instant-win ticket similar to a lottery scratch card.

Each game has its own prize levels, pay-out percentage and ticket price. For example, players can see information at a glance like “every 1 in 6 tickets is a winner”.

## How to calculate pull tab ticket profits

A full set of tickets typically contains around 3,000 and sticks to the stated prize levels and win percentages.

Therefore, you know exactly how much income the game will generate – simply by multiplying the ticket price by the number of tickets in each set.

You can also see at a glance the total prize pay-out per set, either by referring to the supplier’s information for that set, or just by adding up the individual prizes for that game.

Subtract the total prizes from the total ticket revenue and you have an instant measure of how much profit you will make once you sell the full set of tickets.

## Which pull tab tickets make the most profit?

Surprisingly, some of the largest operator profits come from pull tab tickets with the best win percentages – and not always the highest ticket price.

Classic Jackpot Cherry Bell is a great example of this. Its win ratio is 1 in 3.96 tickets, which means more than a quarter of the tickets in each set are winners.

Each ticket costs 50p and prizes range from 720 tickets that win 50p back, right up to four jackpot prizes of £100 each.

Total revenue from the 3,623-card set is £1,811.50 and the total prize fund is £1,292.00, leaving a healthy profit of £519.50.

## What else affects pull tab profits?

It’s not just about the profit per set of pull tab tickets. If you can sell more than one set, you can multiply those profits several times over.

Popp-Opens lottery tickets include a Coronation St set that’s popular for obvious reasons among Manchester pull tab ticket machines.

The set contains 2,800 cards at 25p each, raising revenues of £700.00 against prize pay-outs of £405.00 for a net £295.00 profit per set.

Because each set is relatively small and the title is a real attention-grabber, it’s possible to sell through more sets faster, making bigger profits over the same period of time.

We supply Elite Pull Tab machines at simply the best prices around. Please call us on 0161 870 7777 for more information and see how we can offer you a new way of providing Pull Tabs to your customers.