Juke box hire is a simple way to add some music to your establishment – and if you’ve ever felt like having a song playing seems to have a disproportionate effect on how much you enjoy being in a venue, you could be right.
According to researchers at UC Berkeley, there is a link between the sense of awe we associate with art, music and natural beauty, and the level of proteins known as cytokines in the body.
When we experience emotions like awe, wonder and amazement, we typically have lower levels of cytokines in our body too, and these have been linked with everything from inflammation to depression and heart disease.
Psychologist and study co-author Dacher Keltner said: “That awe, wonder and beauty promote healthier levels of cytokines suggests that the things we do to experience these emotions – a walk in nature, losing oneself in music, beholding art – has a direct influence upon health and life expectancy.”
That may well mean the sense of relaxation you feel when your favourite song comes on is a genuine life-preserving effect – putting a whole new significance on juke box hire to allow your patrons to play the music they love whenever they like.